Monday, February 15, 2010

3 resorts under Astudo management join SRSB Love Caravan from Hua Hin to Koh Talu this Valentine's Day

Bangkok, February 2010 – Astudo Hotel & Resort Group, one of Thailand’s leading hotel management, consulting and property development companies in the Asia Pacific region, has joined forces with 10 resorts in the Prachuap Khiri Khan province to form a group called “SRSB (Stylish Resorts, Secrets Beaches). The group will convoy the “Prachuap Love Caravan” this coming Valentine ’s Day from Hua Hin to Koh Talu. The aim of this event is to encourage couples, both Thai and foreign, to experience the Prachuap Khiri Khan province which is well known as one of the most romantic destinations in all of Thailand.

This Valentine’s weekend, 13-25 February 2010, SRSB and Tourism Authority of Thailand will host “Prachuap Love Caravan” where 20 couples will join the convoy from Hua Hin to Koh Talu to add sweetness and happiness to their relationships this Valentine’s Day. The event was specially designed for couples who want to get away and do something special while visiting a romantic place this Valentine’s weekend. Romantic activities will be organized by the SRSB member resorts for the couples throughout the weekend to be able to express their love for each other. One activity that will be hosted by SRSB member resort X2 Kui Buri is “Lovely Flower Bouquet for Cooker Sweetheart”. X2 Kui Buri will provide flowers and decorations to the males to make a flower bouquet for their partners while the women head to the kitchen to prepare a romantic sushi lunch for two. Other SRSB member resorts will host romantic activities throughout the weekend including a boat party themed “White Star”, an eco-activity “Grow Love Grow Coral” and numerous other activities that embrace the beauty of the natural surroundings and provide the perfect atmosphere for couples to say I love you. Astudo Hotel & Resort Group, are keen supporters of the SRSB group, signing 3 of their 8 properties up to be members; Le Bayburi Pranburi, Away Pranburi and X2 Kui Buri, all of which will take part in the Love Caravan event.

SRSB bring together a small group of resorts who aim to achieve one common objective; to create awareness and promote the Prachuap Khiri Khan area to Thai and foreign travelers to become a more popular holiday destination. There are currently 10 small to medium size resorts on 6 beaches; Pranburi beach, Sam Roi Yod beach, Kui Buri beach, Wanakorn beach, Baan Grood beach and Koh Talu beach in Prachuap Khiri Khan who make up the SRSB group. The architecture, style, design concept and furnishings of these 10 resorts are outstanding compared to other competitors in the region and all successfully embrace the natural surroundings to be an important part of the resort ambiance. All resorts are consciously taking action to ensure that development in this region preserves the natural surroundings and remains attractive for travelers while still offering all the luxuries expected for guests to relax in stylish resorts with private and peaceful surroundings.

Astudo Hotel & Resort Group continues to celebrate the season of love offering love packages from now until the end of March. Couples who wish to add more romance to their relationship this February and March can head to 1 of the 6 Away Resorts (http://www.awayresort.com/) or X2 Resorts (http://www.x2resorts.com/) located in 6 different romantic locations throughout Thailand. Moreover the staff at all the resorts of Astudo are renowned for going to extra lengths to help you surprise your special one, where they assist you to design and bring your romantic gesture to reality or if your stuck for ideas they can create the most romantic atmosphere for you to say I love you. For more information about Astudo’s love packages and help with preparing your special romantic surprise, contact reservations on +6626968239 or visit http://www.astudo.com/

Surprise the one you love at one of 3 Resorts managed by Astudo Hotel & Resort Group

X2 Kui Buri

Premier boutique design resort offering 23 high end luxury villas all with unique design, X2 Kui Buri offers a refreshing blend of metropolitan sophistication, superior facilities and sensory-rich products and services. The resort is ideally situated on a private beachfront beside a peaceful seaside village in Kui Buri.

Romantic place to say I love you at X2 Kui Buri

A picturesque setting at the edge of the boardwalk lookout in front of the 4K restaurant, sit at the edge, stretch out your legs onto the beach at the front of the resort and take in the fantastic view of the sparkling blue sea by day and the brilliant million stars by night. The background music whispers from the restaurant to create the perfect atmosphere for the second you say ‘I Love You.’

Preparation for surprise at the resort

For couples who wish to show their love through a surprise gesture – a romantic room setup, private beach dinner or an activity at sunset, let the X2 Team handle all the small details to make it happen. X2 Kui Buri would love to be your team to fulfill your surprise gesture and make your day romantic, special and memorable.

Le Bayburi Pranburi

The 4 Private villa residences situated along a stretch of Pranburi prime beachfront, offering outstanding and unique style and design, is the perfect location for a romantic getaway. Each Villa is structurally identical with the interior and landscape designs each unique. The interior designs can be described as Mediterranean Retreat, Pacific Hideaway, Modern Tropical and Scandinavian Vacation.

Romantic place to say I love you at Le Bayburi Pranburi

Around the private pool of the villa where you can spend time with your lover, feel the fresh air, enjoy the sound of the sea while drinking wine and swimming in the pool.

Preparation for surprise at the resort

The resort will set the room up for a romantic night for couples or honeymooners with rose petals arranged in a heart shape on the bed and also provide a bouquet of flowers for a man to give to his partner.

Away Pranburi

Away Pranburi consists of 4 Thai- style villas and 1 three bedroom traditional Thai Teak wood house of which is 50 years old, located in Sam Roi Yod, Prachuap Khiri Khan, 20 minutes outside the popular tourist town of Hua Hin, on the south west coast of the Gulf of Thailand. Here you will discover a tranquil, luxurious and private atmosphere. The area is characterized by crystal clean natural beaches, breathtaking sea views, refreshing sea breezes and all this set against a backdrop of inland mountain ranges.

Romantic place to say I love you at Away Pranburi

Feel the fresh air in the morning around the pool, with the sunshine warming your back. The pool is the centre piece of the resort set amongst the lush green gardens and possess breathtaking sea views. Lie around the pool on sun beds and enjoy the surroundings with your loved one.

X2 Designer Weddings

 

Tuesday, February 9, 2010

A new concept by X2 Resorts - “Designer Mini Bar”

February, 2010 - X2 Resorts at both Samui and Kui Buri have launched this month their new concept “Designer Mini Bar”. Always pushing the envelope in a constant search for innovative ideas and experiences, the “Designer Mini Bar” has been conceptualized following comments and feedback from guests indicating a real need to provide a service that allows guests to “choose what they want in their mini bar” rather than “what the resort thinks they might need”

On arrival at the resort all guests are offered a list of items from which they choose accordingly and have them delivered to their villas with additional items able to be ordered any time during their stay. The “Designer Mini Bar” features a wide selection of snacks and drinks -many of them Thai specialties specially chosen to ensure that the local Thai economy is supported generously and furthermore, the philosophy of all X2 Resorts is to ensure that no price gauging takes place. This ensures that guests receive excellent value for money, allowing their mini bar to be stocked with items they choose at prices that are not over inflated like many other 5 star resort mini bars.

X2 Resorts continues to strive to develop new ways to stand out from the rest and avoid the “cookie cutter” mould that so many other resorts within Thailand have fallen into. They were the first in the industry to launch the arrival SMS concept where all guests receive an SMS message from the resort just prior to their arrival offering a greeting and telephone number to call in any event that they require assistance while traveling to the resort.

The “Designer Mini Bar” concept is a continuation of the X2 philosophy that sees changes being made in line with guests wants and needs in an ever changing hospitality environment which requires constant adaptation and out of the box remedies that enhance customer satisfaction.

X2 Resorts Operations manager Mr. J. Paul Snow says “It is important for us to seek new ways to be unique, to separate us from the rest. These small innovative changes show that we are listening to our guest’s comments and feedback and taking action to make their stay more personal and more memorable. This is our way to remain competitive within the tourism market in Thailand and to stay true to the X2 philosophy – if we talk the talk we MUST DELIVER THE TALK IN REAL ACTION.”

About X2 Resorts
X2 Resorts, managed by Astudo Hotel & Resort Group and member of “Design Hotels” and a “Selected Tablet Hotel” member, offers casually designed accommodation and state-of-the-art facilities. X2 Resorts collection includes X2 Kui Buri (Hua Hin), X2 Samui and X2 Rayong. Other X2 Resorts scheduled to open in mid 2010 are at Koh Kood (Kood Island), in Trat Province and Koh Tan (Coral Island), located southwest from Samui. Astudo Hotel & Resort Group currently manages and operates X2 Resorts (
www.X2resorts.com), Away Resorts (www.awayresorts.com), Le Bayburi (www.lebayburi.com) and The Case Hotels (www.thecase.com).

- End -

Editor’s Note: Astudo Hotel & Resort Group (
www.astudo.com) is one of the top hotel management companies in Thailand. Astudo manages 4 brands with several properties in a growing portfolio. X2 Resorts (www.X2resorts.com), Thailand’s first designer hotel chain, first launched in Kui Buri, Prachuap Khiri Khan and followed by Koh Samui, Rayong and soon to be Koh Kood. Away Resorts (www.awayresorts.com), Tropical Polynesian favour resorts, first launched in Koh Kood, Trat and followed by Chiang Mai, Pranburi and soon to be Koh Pha Ngan. Le Bayburi (www.lebayburi.com), Luxury Private Residences, first launched in Pranburi, Prachuap Khiri Khan and followed by Koh Samui. The Case Hotels (www.thecasehotels.com), the new brand of urban business hotels with The Case Bangkok schedules to open in 2010.


For media and PR enquiries please contact:
Astudo’s PR Team
Phone: +66 2696 8239
E-mail: pr@x2resorts.com
Nannarat Multanasuvirakul – Marketing Manager
tartar@astudo.com
Annie Calavassy – Customer Relations Manager
CRM@astudo.com

For more information, visit
www.X2resorts.com and www.astudo.com

Red Day at X2 Rayong - Chinese New Year and Valentine's Day Special

 To make a reservation at X2 Rayong this Chinese New Year and Valentine’s Day please call +6626968239 or visit www.x2resorts.com